resume

DOWNLOADABLE RESUME

Experience

Communications Manager | September 2017 – Present
Michigan State University Department of Agricultural, Food, and Resource Economics, East Lansing, MI

  • Produce and execute comprehensive communications strategies, both digital and print

  • Write and edit materials on applied economics and management to produce content for  students, faculty, alumni, and the local community

  • Create social media accounts including Facebook (+400 followers), Twitter (+800), and  LinkedIn (+200) with engagement rates of over 10% on all accounts

  • Curate and manage internal news to produce internal and external digital newsletters
  • Maintain and manage the department’s website and act as the Accessibility Liaison
  • Act as the department photographer, capturing headshots, classroom activities, and events

Social Media Manager | April 2017 – Present
Office Ninjas, Remote

    • Program strategic marketing and branding content for four social media channels of 13,500 total followers to promote events and resources
    • Build engagement and community through relevant lifestyle content
    • Produce copy and visuals including graphics and gifs for social channels
    • Conduct audience research and create monthly analytics reports to present to organization leaders
  • Contribute copy to weekly newsletter that reaches more than 11,000 readers

Communications Strategist | February 2017 – Present
Rally Initiatives, Remote

    • Supply an array of clients with communications strategies
    • Create and implement social media content and strategies
    • Manage clients’ online communities

Social Media Specialist | May 2017- September 2017
University of Michigan College of Literature, Science, and the Arts, Ann Arbor, MI

    • Monitor engagement and manage the college’s digital communities
    • Advise departments and centers on their social media presence while assisting in the creation of strategies and guidelines
  • Initiate new campaigns and creative conversations over emerging platforms to engage with current and potential students

Communications + Social Media Manager | March 2015 – May 2017
Michigan State University College of Arts & Letters, East Lansing, MI

    • Analyze metrics to improve reach and engagement in alumni, students, faculty and donor audiences
    • Conceptualize and develop brand strategies for traditional and social platforms
    • Lead continual improvement of website and manage content through content management system
    • Produce content strategies and multi-media content including newsletters, videos, articles and graphics

Communications + Development Manager | August 2016 – April 2017
Big Brothers Big Sisters Michigan Capital Region, Lansing, MI

    • Maintain and curate content for social media and web platforms for the agency’s programs and events
    • Lead initiative and planning of updated website for agency including design, development and migration
    • Create press releases to inform local news outlets of special events
  • Take photographs at events for present and future content deliverables

Marketing + Communications Manager | June 2016 – August 2016
Raising Films, London, United Kingdom

    • Maintain Raising Films’ WordPress website through page updates 
    • Expand social media accounts including Facebook (+150 followers) and Twitter (+100)
    • Develop marketing strategies and brand development for launch of major survey report detailing statistics and testimonials in the industry
    • Hold in-person and Skype interviews with high-profile guests from the film and feminism sectors
  • Coordinate Raising Films campaigns at events including the Directors UK Festival and the Edinburgh International Film Festival

Communications Chair | May 2016 – April 2017
Alternative Spartan Breaks, East Lansing, MI

    • Create monthly videos, newsletters, outreach deliverables and social media posts
    • Grow social media presence on Instagram by over 180 followers
  • Design and coordinate creation of promotional materials including shirts, stickers and brochures

EDUCATION

B.A. in Professional Writing, Michigan State University
May, 2017

    • Minors in Public Relations, Arts and Cultural Management
  • Relevant Coursework in nonprofit communications, grant writing, marketing, content strategy, content creation, document design, brand development, creative advertising, web design, fundraising, advancement/development